Upper Hights: Bridging Japanese Craftsmanship and Scandinavian Elegance
In a remarkable fusion of tradition and modernity, Tokyo-based premium denim brand Upper Hights is making its mark in Europe, with Scandinavia as its gateway. This strategic expansion aligns seamlessly with the region’s emphasis on sustainability, precision, and minimalist aesthetics—values that Upper Hights has long championed. At the core of this journey is a shared appreciation for quality, craftsmanship, and timeless design, establishing a dialogue between Japanese artistry and Nordic sensibility.
A Visionary Collaboration with the Moosgaard Sisters
In a move that celebrates both innovation and authenticity, Upper Hights has partnered with Danish fashion icons and entrepreneurs Amalie and Cecilie Moosgaard. Known for their effortless yet refined style, the sisters have worked closely with the brand to create a denim collection that reflects their vision of the ideal pair of jeans. This exclusive line features four distinct styles in two versatile colorways, blending understated elegance with a contemporary edge.
Designed to cater to a modern, global audience, the collection embodies the perfect balance between structure and comfort. The collaboration will be unveiled at Copenhagen Fashion Week, offering a rare opportunity to experience firsthand the artistry and attention to detail that define Upper Hights’ approach to denim.
Honoring Tradition While Embracing Innovation
Upper Hights is renowned for preserving the rich heritage of Japanese denim craftsmanship while continuously pushing the boundaries of innovation. The brand’s commitment to ethical production is deeply rooted in its partnerships with local artisans and renowned fabric mills such as Kaihara Denim, a company with over a century of expertise in crafting superior denim fabrics. By upholding fair labor practices and prioritizing sustainability, Upper Hights ensures that each garment tells a story of both heritage and progress.
As Japan faces a shrinking workforce in traditional industries, Upper Hights remains steadfast in its mission to protect and modernize denim-making techniques. The brand’s responsible production model prioritizes quality over quantity, reinforcing the philosophy of ‘buy less, buy better.’ This dedication not only supports skilled workers but also guarantees the longevity and durability of every piece produced.
Redefining Luxury Through Purpose-Driven Design
Since its establishment in Tokyo in 2014, Upper Hights has embodied the essence of understated luxury. Its name—melding ‘upper,’ symbolizing excellence, with ‘hights,’ representing elevated standards—encapsulates the brand’s commitment to creating denim that enhances individuality. Each collection is meticulously crafted to complement a wide range of personal styles, proving that true fashion is not about trends, but about lasting quality and thoughtful design.
By bridging the rich craftsmanship of Japan with the progressive aesthetics of Scandinavia, Upper Hights is redefining the denim landscape. This collaboration with the Moosgaard sisters is not just about creating stylish pieces; it’s about celebrating the artistry, sustainability, and cultural connections that shape modern fashion. With this new chapter, Upper Hights continues to set the standard for premium denim, where tradition meets innovation in the most seamless way.